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Global Marketing, Global Edition

Name: Global Marketing, Global Edition
Brand: Pearson Education Limited
SKU: 9780273768685
Price: 76.99 GBP
Availability: InStock
ISBN: 9780273768685

Warren Keegan author

Format:Paperback

Publisher:Pearson Education Limited

Published:27th Jun '13

Should be back in stock very soon

For courses in International Marketing and Global Marketing.

This is the leading MBA text in international marketing—with comprehensive cases.

ISBN: 9780273768685

Dimensions: 254mm x 206mm x 23mm

Weight: 868g

480 pages

8th edition