Fire To Fork

One of Australia's best-selling outdoor, and celebrity and TV chef, cookbooks in 2021. Over 15,000 copies sold in Australia in 2021. Author's YouTube channel (Fire To Fork) has over 70,000 subscribers, with another 55,000 followers on Instagram. Publisher planned social media and influencer campaign on launch, including with @vanlifediaries (500,000 followers)

From the red dirt of Australia's outback, Harry Fisher has cemented his reputation with a pair of tongs around the campfire. Combining his passion for the Aussie bush and great food, he's made it his mission to prove that camp cooking doesn't have to be dull cooking.From the outback-red beaches of Australia's northwest coast to the eucalypt forests of its wild outdoors, Harry Fisher has cemented his reputation with a pair of tongs around the campfire. Combining his passion for the Aussie bush and great food, he's made it his mission to prove that camp cooking doesn't have to be dull cooking. Harry's campfire cooking and distinct approach to recipe creation are encapsulated by his personal brand - Fire to Fork. His meals are simple enough for any enthusiastic bush cook to prepare, but his focus on fewer but higher quality ingredients and techniques he's learned from his mother, a chef, sets him apart in the camp cooking world. Fire to Fork has amassed millions of views on YouTube and hundreds of thousands of followers across the globe. As a result, Harry is the most popular authority on campfire cooking, not just in Australia, but everywhere good food and campfires are combined.