The End of Growth

Adapting to Our New Economic Reality

Richard Heinberg author

Format:Paperback

Publisher:New Society Publishers

Published:15th Sep '11

Currently unavailable, our supplier has not provided us a restock date

The End of Growth cover

  • $10 000 marketing and publicity budget
  • A publicist will be hired for a national radio and television campaign
  • There is an extensive online marketing plan for this book in partnership with the Post Carbon Institute www.postcarbon.org including author's blog, newsletter Muse Letter and Facebook posts with promotions on www.EnergyBulletin.net and other peak oil blogs
  • An animated video will be produced and released in time to coincide with the book
  • Excerpts offered to The Nation, Mother Jones, The Economist, On Earth
  • Advertising in Mother Earth News and Next America City
  • Promotion targeting business and economy columnists in major newspapers.
  • Promotion on the Post Carbon website www.postcarbon.org and author's website http://richardheinberg.com/
  • Publicity and promotion in conjunction with the author's speaking engagements as listed at http://richardheinberg.com/speaking
  • Review copies – between 50-70 review copies sent out to highly targeted list, including author requests, our "hit list" and appropriate media
  • Social media promotion – pre-publication posts on blog, Facebook and Twitter @NewSocietyPub, book launch featured on New Society home page, blog and book discussion forum, regular publicity updates on Facebook, Twitter and website.

Economists insist that recovery is at hand, yet unemployment remains high, real estate values continue to sink, and governments stagger under record deficits. This title describes what policy makers, communities, and families can do to build an economy that operates within Earth's budget of energy and resources.Economists insist that recovery is at hand, yet unemployment remains high, real estate values continue to sink, and governments stagger under record deficits. "The End of Growth" proposes a startling diagnosis: humanity has reached a fundamental turning point in its economic history. The expansionary trajectory of industrial civilisation is colliding with non-negotiable natural limits. Richard Heinberg's latest landmark work goes to the heart of the ongoing financial crisis, explaining how and why it occurred, and what we must do to avert the worst potential outcomes. Written in an engaging, highly readable style, it shows why growth is being blocked by three factors: resource depletion; and, environmental impacts and crushing levels of debt. These converging limits will force us to re-evaluate cherished economic theories and to reinvent money and commerce. This book describes what policy makers, communities, and families can do to build a new economy that operates within Earth's budget of energy and resources. We can thrive during the transition if we set goals that promote human and environmental well-being, rather than continuing to pursue the now-unattainable prize of ever-expanding GDP.

"Heinberg draws in the big three drivers of inevitable crisis—resource constraints, environmental impacts, and financial system overload—and explains why they are not individual challenges but one integrated systemic problem. By time you finish this book, you will have come to two conclusions. First, we are not facing a recession—this is the end of economic growth. Second, this is not our children's problem—it is ours. It's time to get ready, and reading this book is the place to start."
— Paul Gilding, author, The Great Disruption,Former head of Greenpeace International

"Richard has rung the bell on the limits to growth. This is real. The consequences for economics, finance, and our way of life in the decades ahead will be greater than the consequences of the industrial revolution were for our recent ancestors. Our coming shift from quantity of consumption to quality of life is the great challenge of our generation—frightening at times, but ultimately freeing."
— John Fullerton, President and Founder, Capital Institute

"Why have mainstream economists ignored environmental limits for so long? If Heinberg is right, they will have a lot of explaining to do. The end of conventional economic growth would be a shattering turn of events—but the book makes a persuasive case that this is indeed what we are seeing."
— Lester Brown, Founder, Earth Policy Institute and author, World on the Edge

"Heinberg shows how peak oil, peak water, peak food, etc. lead not only to the end of growth, and also to the beginning of a new era of progress without growth."
— Herman E. Daly, Professor Emeritus, School of Public Policy, University of Maryland

"The End of Growth offers a comprehensive, timely and persuasive analysis of the reality of ecological limits as they relate to economic growth. Filled with facts and figures and very readable, the book makes a rational case while paying attention to nuance and counterarguments. A must-read for anyone who depends upon economic growth, which means all of us."
— Leslie E. Christian, CFA, President and CEO Portfolio 21 Investments

"Heinberg has masterfully summarized and updated the case against economics, and its fraudulent scorecard—GDP. He explains why conventional economic growth is ending now, and why growth of human populations and material consumption will follow suit. Yet we all can still grow in wisdom and continue expanding the knowledge of our universe, while growing greener technologies capturing the sun's daily free photon flow as we transition to the Solar Age."
— Hazel Henderson, author, The Politics of the Solar Age (1981) and other books, President of Ethical Markets Media (USA and Brazil) and its Green Transition Scoreboard®

"Dig into this book! It is crammed full of ideas, information and perspective on where our troubled world is headed—a Baedeker for the perplexed, and that's most of us."
— James Gustave Speth, author of The Bridge at the Edge of the World: Capitalism, the Environment and Crossing from Crisis to Sustainability

"Read this book and have the light switched on."
— Caroline Lucas, Member of Parliament (UK)

"Richard Heinberg is not one to shy away from difficult topics and The End of Growth is no exception. Heinberg explains today's environmental and economic realities—which are scary to face. But believe me, not facing them is a whole lot scarier. And as Heinberg explains, the sooner we have this critically needed conversation about how to live in a healthy, fair, and meaningful way on this one planet we have, the better it will be for all of us."
—Annie Leonard, author, The Story of Stuff

"A vitally important book—it helps clear away many of the mistaken assumptions that clutter our heads when we think about 'obvious' and 'natural' facts of our economic life. You really need to read it if you want to understand the next few crucial years."
— Bill McKibben, author of Deep Economy and Eaarth

"From all my research, I'm come to appreciate how much the expectation of unending growth dominates public policy — and how ephemeral that goal is likely to prove. Until now, however, no one has had the foresight to address this critical topic. Congratulations to Richard Heinberg for providing such a lucid account of the natural limits to growth and the urgent need for a new economic model."
— Michael Klare, author, Rising Powers, Shrinking Planet

  • Runner-up for Foreword Review Book of the Year Business & Economics 2011 (United States)

ISBN: 9780865716957

Dimensions: 229mm x 152mm x 15mm

Weight: 315g

288 pages