Chinese Business Negotiation
Art and Strategy
Amily Wang Guénier author Shougang Zhang author
Format:Hardback
Publisher:Taylor & Francis Ltd
Published:11th Sep '25
Currently unavailable, and unfortunately no date known when it will be back

Chinese Business Negotiation offers readers a comprehensive insight into Chinese negotiation principles, shaped by centuries of cultural tradition and contemporary global business dynamics. Unlike competitive or zero-sum approaches, Chinese negotiation emphasizes harmony, trust, and long-term partnerships. This book introduces key concepts such as Shi (strategic advantage through interdependence), ethical wealth-seeking, and human-centered, empathy-driven communication.
Structured across nine chapters, the book blends historical wisdom with modern business applications, providing practical frameworks for navigating cross-cultural negotiations. Readers will gain an understanding of strategic planning, flexible adaptation, and balanced communication in high-stakes deal-making. Case studies—including Lenovo’s acquisition of IBM’s PC division, SANY’s acquisition of Germany’s Putzmeister, Midea’s acquisition of KUKA Robotics, and Tesla’s negotiations in China—illustrate how these principles drive success in real-world scenarios.
This book serves as a valuable resource for business professionals, scholars, and policymakers seeking to deepen their understanding of Chinese negotiation culture. By bridging Eastern and Western approaches, it equips readers with the tools to foster cooperative, mutually beneficial agreements in an increasingly interconnected world.
"A masterful blend of philosophy and pragmatism, Chinese Business Negotiation: Art and Strategy offers valuable insights into the cultural foundations of negotiation. This book is a vital resource for scholars and practitioners seeking to understand and engage with China’s distinctive approach to building lasting, strategic partnerships."
Professor Frieder Lempp, Head of Department, International Negotiation & Conflict Management, IÉSEG School of Management, France
"Zhang and Guenier explain to modern negotiators that Chinese business people may follow or blend modes of traditional teachings and practices. They may agree with balance and nuance or seek advantages like relentless soldiers depending on context and relationship. A deep look into the motivations of business people in China."
Professor William Baber, The Graduate School of Management, Kyoto University, Japan
"This book masterfully bridges traditional philosophy and practical business application, offering invaluable insights into how ethical, relational, and strategic elements shape negotiation outcomes—especially vital for those seeking to evaluate or improve negotiation performance across cultural contexts."
Professor Remigiusz Smolinski,HHL Leipzig Graduate School of Management, Germany
ISBN: 9781041047605
Dimensions: unknown
Weight: 430g
136 pages