The Practical Guide to Digital Transformation

"A clear-eyed guide for leaders navigating the hype and hard realities of digital change." * Katie Prescott, Technology Business Editor, The Times and author of The Curious Case of Mike Lynch *
"Refreshingly free of waffle and ego, this is an incredibly valuable guide - in fact almost a recipe - for launching and landing meaningful digital and business transformation. Every page shares precise insights and immediately actionable suggestions with a simplicity and clarity that only comes from many years of walking the walk." * Pete Herlihy, Global Lead, Digital Public Infrastructure, Amazon Web Services *
"Digital transformation is ultimately about people: the leaders who must navigate it, the teams who deliver it and the communities whose lives it should improve. Antonio Weiss understands this deeply and has written a guide that treats technology as a means to human ends rather than an end in itself. Essential reading for any leader who wants to transform their organization without losing sight of why it exists in the first place." * Lord Victor Adebowale CBE, founder, chair and executive coach *
"Too many transformation programmes leave people behind, creating new divides between those who adapt quickly and those who don't. Antonio Weiss has written a guide that recognizes lasting change only happens when you bring everyone with you. Practical, accessible and refreshingly human, this book should be required reading for any leader serious about transformation that truly includes." * Edleen John, non-executive director, board advisor and senior independent HR and public affairs consultant *
"Digitalization will have a major impact on the way services are provided and how business is conducted. Digital transformation can seem like a daunting challenge to any business leader and it is essential that we all build our understanding and knowledge as these major changes take place. This excellent and practical guide will help you achieve this and de-risk your transformation programme, giving you the tools and advice that you will need to succeed and become a valuable resource for those leading any digital change process." * Sir Ian Carruthers, former Chancellor, University of the West of England and former Chief Executive, NHS South of England *
"Organizations globally are spending billions on digital transformation right now; for many, it is one of their very largest investment areas. But it is easy to waste money on technology, consulting and internal costs because organizations and leaders don't know what they are really trying to do, or how to achieve their goals. The Practical Guide to Digital Transformation is truly practical, with great real-world examples and tips that will be of value to anyone tasked with delivery. This book is destined to become a well-used friend to many senior managers, consultants and business students." * Peter Smith, procurement expert and author of Bad Buying *
"Organizations are more aware than ever of the need to transform themselves for the digital age. But many, perhaps most, still struggle. The Practical Guide to Digital Transformation is the ideal companion for any company serious about adaptation. Written by a leading digital transformation expert, it provides the ideas and vocabulary to bring about change, illuminated by incisive real-world examples. It is written in user-friendly language, guiding the reader through the "whys" and "hows" of making change happen. This outstanding guide is essential reading for decision-makers, digital leaders and practitioners seeking to ensure that their organizations thrive now and in the future." * Dr Tanya Filer, Digital State Project Lead, Bennett School for Public Policy, University of Cambridge and Founder of StateUp *
"The Practical Guide to Digital Transformation is a really excellent, step by step primer to help your organization get the very best from digital technology. It will expand the thinking of new and experienced digital leaders alike, and gives concrete, actionable ways of bringing your organization with you." * Phil Buckley, Prix Jeunesse and BIMA award-winning Digital Product Manager *
"For anyone trying to implement transformative change in their organization, this is a complete must have. It's a remarkably waffle-free book that shows how to put theory into practice in the most practical of ways, with real world examples of where it's worked and where it hasn't. It's genuinely a breath of fresh air and an invaluable read for anyone interested in using digital principles and tools to transform their organization." * Tom Lillywhite, Former Special Advisor to the Prime Minister and Director of Digital, 10 Downing Street *
"An essential blueprint for anyone looking to cut through the noise." * Walter Pasquarelli, independent AI researcher and speaker *