Doing Focus Groups
Format:Paperback
Publisher:Sage Publications Ltd
Published:13th Oct '18
Should be back in stock very soon
Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.
ISBN: 9781473912441
Dimensions: unknown
Weight: 360g
224 pages
2nd Revised edition