Chinese Stardom in Participatory Cyberculture

Lau’s book valuably contributes to a growing body of literature nudging film theory beyond the filmic. This, then, is film theory for the twenty-first century: it acknowledges (and hypothesizes about) the impact of Web culture on all aspects of cinema, from the manufacture of star personae to new viral forms of film distribution and promotion. -- Gary Bettinson * The Year's Work in Critical and Cultural Theory *
If you’re even remotely interested in Chinese cinema or digital media, I beseech you to read this book. Lau’s analysis is diligent, smart, and she writes with gimlet-eyed conviction. The proposition that fans create meaning out of their virtual interactions with popular stars is thoroughly tested on this proving ground. -- Julian Stringer, University of Nottingham