The Emerging Contours of the Medium
Literature and Mediality
Format:Paperback
Publisher:Bloomsbury Publishing PLC
Published:21st Aug '25
Currently unavailable, and unfortunately no date known when it will be back

The Emerging Contours of the Medium explores a crucial aspect of media thinking, focusing particularly on the ‘mediality’ of literature, a medium that remains today on the margins of the theoretical discussion of media. The book was written by a collective of authors based in the Institute of Czech Literature, Czech Academy of Sciences, Czech Republic.
Even though interest in the technological and media aspects of literature has been slowly building momentum in the past several decades, from comparative perspectives to written culture to new media, the concept of the medium has not informed this process, and its systematic integration into literary studies has never been effectively carried out. Nor has the specific mediality of literature been successfully integrated into the general concept of media/lity in media science. Contributors to this work provide both an explanation of and solution to this mutual blindness, setting out from the question: What are the conditions for elaborating a media-theoretical framework in which to situate literature as a medium?
The Emerging Contours of the Medium, available for the first time in English, is divided into three parts, which correlate to the three main research areas of the principles for a media theory of literature. Part 1 develops a perspective of the (pre)history of media thinking, grounding the principles of the genealogical integration. Part 2 concentrates on and develops the related perspectives of media philosophy and media anthropology. Part 3’s main focus is the way media – as dispositifs interlinking the parameters of perception and communication – provide the ground for making emergent media phenomena visible, whether it be between media (in their mutual synergy or discrepancies), between media artefacts, or between human and apparatus.
Stanislava Fedrová is Head of the Department of Art Historiography and Theory at the Institute of Art History at the Czech Academy of Sciences, researcher at the Institute of Czech Literature of the Czech Academy of Sciences and Assistant Professor of Literature and Intercultural Communication at Masaryk University, Czech Republic. Her scholarly interests include literary theory, art theory, visual culture and intermedial research, with a focus on the relations between verbal and visual media. She is co-author, with Alice Jedlicková, of Visible Descriptions: Visuality, Suggestivity and Intermediality of Literary Description (2016).
In this extensive and intricate book, which explores the complex and still inadequately explored connections between “literature” and “media,” numerous critical historical, philosophical, cybernetic and semiotic intersections are brought to the forefront. The significant volume examines and critiques various theoretical stances, with the authors delving deeply into historical contexts to understand the reasons behind the lack of fruitful dialogues between literary studies and media theory. Rather than providing a definitive conclusion to the issue, the authors instead lay the groundwork for a potential medial literary theory to emerge: a new “Prague” school of intermediality, or literary media theory, sees the light of day. * Jørgen Bruhn, Professor in the Department of Film and Literature, Linnaeus University, Sweden *
Emerging Contours of the Medium is an event in two disciplines, media studies and literary studies. The authors of this volume attempt nothing less than a conceptual integration of the media concept into the study of literature, and literature into the study of media. The problem of literature’s status as a medium and relation to other media has long been neglected, but this brilliant collective of Czech scholars has in one volume brought us far along the road toward a new understanding of the relation between literature and the media system. The individual essays range broadly across the domains of media studies and literary scholarship, creating nothing less than a conversation among European and Anglo-American theorists that did not exist before. For scholars of the English-speaking world, Contours of the Emerging Medium gives us access to profound scholarship in the Czech language that the Anglo-American academy needs to know. A particular benefit of the book is its reminder also of the Prague School’s great historical contributions to literary and media theory. This volume of essays shows that the Prague School is thriving today and has much to teach us. * John Guillory, Julius Silver Professor of English, New York University, USA *
The book’s careful historiographic approach is evident in its logical structure, demonstrating the development of intermedial study and the concept of media. The collection provides a very welcome insight into the complex relationship between intermedial studies, literature, and their respective fields … [it] is an essential contribution to scholars working at the intersection of literature, philosophy, art, adaptation studies, and media studies. * Slovo a Slovesnost *
ISBN: 9781501398711
Dimensions: 214mm x 136mm x 28mm
Weight: 640g
520 pages