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Make It Memorable

Writing and Packaging Visual News with Style

Bob Dotson author Drew Jordan author

Format:Hardback

Publisher:Bloomsbury Publishing PLC

Published:29th Jun '23

Currently unavailable, and unfortunately no date known when it will be back

Make It Memorable cover

This essential guide to visual storytelling for news media students and professionals, grounds you in proven techniques while it lights your path to the future of new media storytelling in the digital world.
In Make It Memorable, former NBC News correspondent Bob Dotson and New York Times visual investigations producer Drew Jordan present a unique and engaging hands-on approach to the craft of visual storytelling. The third edition offers new insight for the digital age and a step-by-step explanation of how to find and create all kinds of visual stories under tight deadlines. In addition to new scripts annotated with behind-the-scenes insights and structural comments, the book includes links to online videos of all the story examples.
Each chapter includes
Detailed story scripts with video cues, audio cues, story tips, and links to the final productions online.Discussion questions to reflect on and apply the chapter's content to your own stories.
Additional book resources
Glossary of Script CuesReporter's Checklist for every story
New to the third edition
Insights on new media and digital open-source journalism from Drew Jordan add to Bob Dotson’s classic framework for engaging storytelling.Chapter 9: Lighting the Path to What's New draws on Drew Jordan's EMMY and Pulitzer Prize winning work with the New York Times Visual Investigations unit to reveal the latest digital tools for building stories with deeper, richer visual-based narratives.The chapter script analyses the New York Times’ piece: “Day of Rage: How Trump Supporters Took the U.S. Capitol.”New digital sources and tools include satellite maps and geospatial imaging, bodycam footage, user-generated smartphone footage, and social media content and data.

Rarely do you get a chance to see how a master storyteller works. This is it. This wonderful book shows you how to build great stories step by step. -- Katie Couric, Global Anchor, Yahoo! News
A great story can look so natural but hide the truth that a story is a carefully made thing. The good news is that two great visual storytellers, with skill and generosity, have revealed the process in all of its graceful complexity and shown us the way. -- Roy Peter Clark, author of Writing Tools andTell It Like It Is
For generations, Bob Dotson has shown us how to connect with the audience utilizing people-focused video storytelling, both through his work and his instruction. Make It Memorable continues to be an invaluable resource for journalism that matters and the next generation of journalists will surely benefit from this new edition. -- Mike Conway, professor of journalism and media historian, Indiana University

ISBN: 9781538174890

Dimensions: 237mm x 158mm x 18mm

Weight: 454g

200 pages

3rd edition