The Art of Extract Making

• National print and online campaign targeting general interest food/beverage publications and websites
  
• Promotion to lifestyle and culture outlets
  
• Local (UT) TV, radio, print, and online campaign
  
• Promotion on the authors’ website in conjunction with their vanilla bean and other extract products
  

A first-of-its-kind cookbook, featuring 40 unique and approachable extract recipes for both brand-new and experienced DIY extract makers.

A first-of-its-kind cookbook, featuring 40 unique and approachable extract recipes for both brand-new and experienced DIY extract makers.

From VanillaPura founders Paul and Jill Fulton comes a delightful collection of scrupulously tested extract recipes designed to pack maximum flavor and sweetness into a variety of baking and cooking applications. Creating high-quality, high-impact extract is so much more than simply putting beans into booze and waiting. In The Art of Extract Making, the Fultons offer a brief overview of the history of vanilla cultivation, the science of extraction, and the intricacies of different vanilla species and spirit varieties so that at-home extract makers can make the best choices about which ingredients will yield the best results for their desired applications.

From an introductory-level “first vanilla extract” recipe, to more complex blends of cocoa, caramel, and coffee, the book covers a vast range of flavors, even delving into surprising combinations like ginger and peach. With simple recipe steps, detailed taste-testing instructions, and clear guidance on vanilla bean origins and alcohol types to use for each recipe, the hardest part will be waiting for the extract to be ready! The Fultons invite readers to make each recipe their own with the extract-making journal pages included at the end of the book so that personalized, perfect sweetness can be recreated time and time again.