If Apples Had Teeth

Social Media outrach through Twitter, Instagram and Facebook Wide-circulation of review copies to the trade, consumer media and blogs Illustration Blog interviews and attention Collaborate with Milton Glaser to promote the book through events at high profile or well standing literary establishments in New York City. Collaborate with high profile publications that have covered Milton Glaser and his work in the past, such as The Daily Heller, The New York Times or Brain Pickings. Circulate videos and interviews with Milton Glaser over the Enchanted Lion social media, material from Ted Talk, New York Times, The Believer Magazine, The Smithsonian Magazine, etc. Collaborate with Milton Glaser to have a commemorative poster produced; something that can be used in bookstore mailings or at book events. Promotional mailing that is targets Museum stores and gift shops.

Milton Glaser's first children's book; back in print again for the first time in forty years.

A book about language, play, and the relationship between words and images, If Apples Had Teeth is graphic, smart, silly, and surreal all at the same time. Language and thought come to life as counterfactuals and possibilities are conjured and proposed. The heart of the book beats with newness, reminding us that art, poetry, and story are all about creating something that doesn't yet exist in the world.

Milton Glaser (b.1929) is among the most celebrated graphic designers in the United States. He has had the distinction of one-man-shows at the Museum of Modern Art and the Georges Pompidou Center. He was selected for the lifetime achievement award of the Cooper Hewitt National Design Museum (2004) and the Fulbright Association (2011), and in 2009 he was the first graphic designer to receive the National Medal of the Arts award. He opened Milton Glaser, Inc. in 1974, and continues to produce a prolific amount of work in many fields of design to this day.