If You Want to Get Rich, Build a Power Niche

And a Bundle of Other Utterly Brilliant Marketing and Sales Ideas That Actually Work

Bruce M Stachenfeld author

Format:Paperback

Publisher:Easton Studio Press

Publishing:29th Oct '26

£14.99

This title is due to be published on 29th October, and will be despatched as soon as possible.

If You Want to Get Rich, Build a Power Niche cover

Wall Street Journal Bestseller!

Read this book:

If you want to grow your sales and increase revenues…

If you want to become a valued resource in your industry…

If you want to stop losing and start winning…

IF YOU WANT TO GET RICH AND BUILD A POWER NICHE

If You Want to Get Rich Build a Power Niche is the magic bullet written by a rainmaker lawyer, “not” an academic in an ivory tower, that shows readers how to implement the strategic marketing process of building a Power Niche step-by-step.

Any individual, regardless of their experience level, can potentially build a multi-million-dollar business by implementing the strategic marketing process of building a Power Niche. The Power Niche is based on the theory that ownership (monopoly power) in a small niche is dramatically stronger than having little or no ownership in a larger market.

If You Want to Get Rich Build a Power Niche explains in easy-to-understand terms a very simple but effective way to augment the sales and marketing program of almost any individual and company. From startups to larger established companies and firms, this technique can be used by individuals at the beginning of their careers or by sales superstars who want to do even better. The technique shown in this book can also be implemented by professionals who work in personal services industries such as legal, financial, insurance, consulting, and accounting firms or by those who work to sell and market products. 

Unlike other “how–to” books, this guide is derived from the actual day-to-day experience of one of the most successful real estate lawyers in the toughest market for legal services in the world: New York City. Bruce M. Stachenfeld shows readers exactly how to build their power niche and find success.

“The POWER NICHE is classic Bruce Stachenfeld: provocative, unconventional, readable, challenging, inventive, and I could go on. But better you should spend the time to learn from the wealth of experience and wisdom he shares. You won’t agree with all of it, but you will learn more than you can imagine, and over time even the items that may not initially win you over will stay with you and demonstrate their worth. Bravo, Bruce.”—Andy Levy, Senior Counsel, DLA Piper


“Aside from being a Founding Partner of the firm and the firm’s Managing Partner, Bruce Stachenfeld is a thought leader who imparts his experience, knowledge and wisdom not just outside the firm with clients and customers but also inside the firm with partners and staff. In his book, he reveals how we have employed the Power Niche strategy at our law firm to continuously cultivate our client base and powerful position in the real estate and legal firm worlds. Any attorney who wants to build their business and ramp up their revenues the right way should read this book. You can’t miss if you choose to build a Power Niche Bruce’s way.” —Craig Brown, Esq., Partner, Duval & Stachenfeld LLP, Super Lawyers: New York Metro: 2009–2017

ISBN: 9781632261700

Dimensions: 233mm x 155mm x 21mm

Weight: unknown

304 pages

Revised edition