Lead Like a Superhero

Marketing plans for Lead Like a Superhero target online and offline efforts including: Blogging twice a week Weekly Lead Like a Superhero Podcast Social Media Targeted ads with lead pages focusing on Facebook and Twitter Youtube Video release once a month Growing and communicating with his e-mail list Engaging in Superhero Forums/Blogs and Leadership Forums/Blogs In addition to these efforts Sebastian is currently developing training courses, and webinars. He is also working to arrange Keynote speaking engagements around the book release as well as applying to conduct a TEDx Talk. Traditional media outreach includes but is not limited to: Radio Bloomberg Radio, 96.1 FM CBCT-FM, 88.1 FM CBAF-FM-15, CBC Radio 88.1 FM (French), 96.1 FM (English) TV CBCT-DT, CBC News CH 13, CBC National News, Global National, OWN Network Podcasts Business Book Talk with Bob Garlick, The Entrepreneur Effect, The Tim Ferris Show, Success Insider Blogs The Practice of Leadership, How to Change the World, Linked to Leadership Newspapers The Guardian, The Journal Pioneer, Coffee News PE, The Buzz, The Guardian, The Journal Pioneer, The Eastern Graphic, The Globe and Mail Magazines Forbes, Bloomberg Businessweek, Entrepreneur Magazine, O Magazine, Atlantic Business Magazine, The Canadian Business Journal

An unconventional approach to leadership, perfectly tailored for the next generation!

Do you feel like there’s more to you than meets the eye? Do you want to feel inspired and empowered to become more and do more? More importantly… Do you love superheroes?

Deep down, we all feel the need to be inspired and to achieve great things in life. Even as children, we tend to look up to our favorite superheroes. Through their feats of power, strength and bravery, they inspire and awe us. And with new Marvel and DC Comic movies constantly hitting big at the box office, these role models from our youth often carry through into adulthood. 

Author Sebastien Richard realized this trend and thought what better way to encourage a new generation of leaders than to utilize these favorite role models as examples. Thus, the inspiration behind Lead Like a Superhero: What Pop Culture Icons Can Teach Us About Impactful Leadership.

With a unique perspective on leadership, Lead Like a Superhero takes today's most popular superheroes, from Batman to Wonder Woman to Spider-Man to Captain America, and analyzes their strengths and weaknesses as leaders. 

In all, the book features and analyzes the leadership ability of 12 of the best-known DC and Marvel superheroes of today!

Through this detailed examination, you’ll get a clear standard by which to measure those in leadership around you, and an inspiration to grow the leader within you.

Relevant and up to date in its references, Lead Like a Superhero gathers a wide audience of both comic book lovers and personal growth enthusiasts. As such, it is perfectly tailored for the next generation and ideal to spark their budding leadership through empowering values, lessons, and principles. The only book on the market to crossover pop culture and leadership, Lead Like a Superhero is an unconventional, fiction-based approach to the very real need for, well, super- leaders. 

Find yourself inspired, transformed, and empowered to Ditch the Suit, Embrace the Cape ©, and Lead Like a Superhero!