Defy
The Power of No in a World that Demands Yes
Format:Hardback
Publisher:Bonnier Books Ltd
Published:13th Feb '25
Should be back in stock very soon
An important and eye-opening look at the power of defiance, of saying 'No' in a world that demands 'Yes'.
'A must-read' - Dr. Robert Cialdini
'Transformative' - Daniel Pink
'A culture-shifting manifesto' - Jonah Berger
'Powerful' - Adam Grant
Why is it so hard to speak up, even when we know something's wrong?
This is the definitive book on defiance, a clear-eyed dissection of the forces that silence us, featuring groundbreaking research and legendary stories alongside everyday examples and strategies for how to unleash the power of a "True No."
Many of us comply much more than we realize. How many times have you wanted to object, disagree, or opt out of something but ended up swallowing your words, shaking your head, and just going along? Analyzing cases ranging from corporate corruption and sexual abuse to everyday acquiescence at work, the doctor's office, and in our personal lives, award-winning organizational psychologist Dr. Sunita Sah delves deep into why the pressure to comply is a corrosive and often invisible force in our society.
With her own revelatory research, she radically transforms our idea of defiance from a misunderstood negative trait into a crucial, positive force for personal and societal change. Taking us through her five stages of defiance, Dr. Sah equips readers with simple tools to make decisions that align with their values. Defy is the essential playbook for how to speak up and act when it matters most.
'A powerful book. If you've ever compromised your principles to please others, DEFY will give you the will-and skill-to stand up for yourself.' -- Adam Grant, #1 New York Times bestselling author of Hidden Potential
'In DEFY, Sunita Sah brilliantly reframes our understanding of defiance-from an act of mere rebellion to a vital tool for personal growth and social change. This book is a powerful, even transformative, read for anyone who's ever felt the tension between doing what's expected and doing what's right.' -- Daniel H. Pink, #1 New York Times bestselling author of The Power of Regret, Drive, and When
'Dr. Sah is leading the charge on the science of compliance and defiance. DEFY changes our understanding about true consent and true dissent, a real yes and a real no. . . A must-read for all.' -- Dr. Robert Cialdini, New York Times bestselling author of Influence
'Dr. Sunita Sah has created this decisive how-to guide on defiance and acting in accordance with your deepest convictions. Firmly grounded in the latest science, DEFY will surely become a culture-shifting manifesto for all of us 'moral mavericks' who hope to use conscientious resistance to make the world a better place.' -- Jonah Berger, bestselling author of Magic Words, The Catalyst, Contagious, and Invisible Influence
'Sunita Sah's DEFY is an important, timely book written by an expert who has studied and lived the central questions in her book: when should you speak up, and how do you empower people at home, work, and play to speak up when staying silent is the easier option? DEFY is an important book for policymakers, educators, parents, and really anyone who's faced the prospect of standing up to power, indifference, and callousness.' -- Adam Alter, New York Times bestselling author of Irresistible and Anatomy of a Breakthrough
ISBN: 9781786581457
Dimensions: 242mm x 163mm x 29mm
Weight: 516g
352 pages