Reclaiming Love in Coaching

The revolutionary antidote to fear, division and indifference

Clare Norman author

Format:Paperback

Publisher:Right Book Press

Publishing:1st Oct '26

£21.99

This title is due to be published on 1st October, and will be despatched as soon as possible.

Reclaiming Love in Coaching cover

The world is breaking. Fearful organisations grip more tightly, demanding performance at the expense of humanity, and that seeps into our coaching. We become more risk-averse and the people we work with become more guarded.

In its pursuit of professional credibility, coaching has built frameworks, competencies and measurable outcomes. But in doing so, it risks losing the essence that makes it come alive: love.

This book is a call to bring love back.

Writing as a fellow traveller, Clare Norman argues that love surrounds effective coaching. Yet naming it feels revolutionary because it places our hearts at the centre of professional practice and challenges systems that reduce people to productivity. In an age of AI, love may be what makes human coaching irreplaceable.

For coaches, this means:

  • recognising and undoing the conditioning that taught you to leave love at the door of your practice
  • trusting the intelligence of your heart as a catalyst for change
  • coaching as a whole human being

Drawing on neuroscience, spirituality and decades of practice, Clare beckons you into the inner work that leads you back to what you already know but may have forgotten how to access. Coaching from love reconnects us with the reason many of us became coaches in the first place.

Where fear creates distance and division, coaching from love is the antidote – one coach, one thinker and one loving conversation at a time.

'A stunning and fiery masterwork.'

-Christi Byerly, Awaken Coach Institute, Founder, and author of Holy Rebellion



'A thought-provoking, moving and courageous contribution to the coaching field.'

-Marie Quigley, MCC, Coach Supervisor and Mentor Coach, author of Fierce Love


'This belongs on the desk of anyone who believes that how we develop people and how we redesign the world are, finally, the same question.'

-Allard De Jong, Director & Senior Faculty, Team Coaching Studio


'This manifesto, courageous and visionary, arrives at a time when the levels of anxiety, disorientation and overwhelm are paralyzing many leaders.'

-Amy Elizabeth Fox, author, CEO of Mobius Executive Leadership



'This book takes love out from the shadows into the full spotlight, placing it squarely at the centre of coaching.'

-Emma Cowley-White PhD MSc, BSc (Hons), CSci, FRCPodM, FHEA


'Buy this book and press it into the hands of your colleagues, your trainees and your friends.'

-Edna Murdoch,  Coaching Supervision Academy, Director


'A reminder that living and coaching from presence and love is a spiritual practice, and healing medicine for these times.'

-Kay Young, Leadership Coach, Coaching Supervisor, and Transpersonal Psychotherapist


'Moving, thought-provoking and quietly radical.'

-Andrew Chandler, Barefoot Coaching, Coach and CEO


'If you are a coach in this AI era, read this book.'

-Ishha nagrath, Head of Digital Learning & Development: Platforms, AI Enablement & Workforce Readiness



'This may be the most important book you read all year.'

-Bob Gerard, Learning Innovation Leader; Co-host, The Learning Geeks podcast

ISBN: 9781917490238

Dimensions: unknown

Weight: 390g

184 pages