The Complexity Turn
Cultural, Management, and Marketing Applications
Format:Hardback
Publisher:Springer International Publishing AG
Published:23rd Feb '17
Should be back in stock very soon
This hardback is available in another edition too:
- Paperback£109.99(9783319836423)

This book takes the reader beyond net effects and main and interaction effects thinking and methods. Complexity theory includes the tenet that recipes are more important than ingredients—any one antecedent (X) condition is insufficient for a consistent outcome (Y) (e.g., success or failure) even though the presence of certain antecedents may be necessary. A second tenet: modeling contrarian cases is useful because a high or low score for any given antecedent condition (X) associates with a high Y, low Y, and is irrelevant for high/low Y in some recipes in the same data set. Third tenet: equifinality happens—several recipes indicate high/low outcomes.
ISBN: 9783319470269
Dimensions: unknown
Weight: unknown
254 pages
1st ed. 2017