A study on personality congruence between brand and its consumers

Saugat Ghosh author

Format:Paperback

Publisher:University of Calcutta

Published:3rd Jul '22

Currently unavailable, and unfortunately no date known when it will be back

A study on personality congruence between brand and its consumers cover

This paperback, "A study on personality congruence between brand and its consumers" from Saugat Ghosh, was published 3rd July 2022 by University of Calcutta.

ISBN: 9788596853798

Dimensions: 229mm x 152mm x 15mm

Weight: 376g

280 pages