Alessandra Tzannis Editor

Maria Ivanova-Gongne is Аssociate Professor in International Marketing at Åbo Akademi University, Finland.

Ilkka Ojansivu is Associate Professor of Marketing at the Oulu Business School, University of Oulu, Finland.

Eini Haaja is Doctor of Science (Economics and Business Administration) and Research Manager at the Pan-European Institute, Turku School of Economics at the University of Turku, Finland.

Alessandra Tzannis is Adjunct Professor of Marketing, Università Cattolica, Milan – PhD. Lecturer in the Department of Business Administration, Faculty of Economy, Catholic University of Milan, Italy.

Chiara Cantù is Full Professor of Marketing at Università Cattolica del Sacro Cuore, Milan, Italy.