Eleonora Cattaneo Editor

Eleonora Cattaneo (ed.) is Senior Lecturer in luxury marketing and Head of the MA in Luxury Brand Management at Regent's University London. Previously, she was Senior Lecturer at SDA Bocconi School of Management, Italy, and Adjunct Professor at Franklin University Switzerland. She has extensive consulting experience in a variety of industries including automotive, fashion and non-profit. The author of several publications and papers, her research interests focus on the management of iconic brands and luxury consumption. She is Senior Fellow of the Chartered Management Institute and is based in London, UK.