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Frank R Kardes Editor

Frank R. Kardes, Paul M. Herr, Jacques Nantel

Handbook of Consumer Psychology cover

Handbook of Consumer Psychology

3 contributors - Hardback

£145.99

Applying Social Cognition to Consumer-Focused Strategy cover

Applying Social Cognition to Consumer-Focused Strategy

2 contributors - Hardback

£103.99

Applying Social Cognition to Consumer-Focused Strategy cover

Applying Social Cognition to Consumer-Focused Strategy

2 contributors - Paperback

£39.99