Nessa Keddo Author

Dr. Nessa Keddo is an Associate Professor in Media, Diversity and Technology in the Department of Culture, Media and Creative Industries at King’s College London. Her research explores how diversity and technological advancements affect labour, production and audiences in the promotional industries, spanning across advertising, marketing, and the creator and platform economies.

Dr. Clive Chijioke Keddo has various external capacities, including being a Research and Insights Consultant in the advertising and market research industries. She has experience with leading strategic projects for public sector and commercial clients within technology and media companies. She is a Trustee at Home-Start UK and has worked as an Advisory Board member for various organisations. Dr Keddo has spoken about her work on BBC Radio 5 Live and BBC News and has been quoted in media outlets including The Telegraph, The Guardian and The Metro.