Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge

The Obesity Challenge

Rajeev Batra author Victor J Strecher author Punam Anand Keller author

Format:Paperback

Publisher:Taylor & Francis Ltd

Published:15th Apr '11

Currently unavailable, and unfortunately no date known when it will be back

This paperback is available in another edition too:

Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge cover

This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity.

ISBN: 9780765627186

Dimensions: unknown

Weight: 703g

406 pages