A Practical Guide to Persuasion

Influence others and lead change

Anthony McLean author

Format:Paperback

Publisher:Icon Books

Published:4th Apr '19

Should be back in stock very soon

A Practical Guide to Persuasion cover

A Practical Guide that will show you how to improve your
persuasive technique.

A Practical Guide that will show you how to improve your persuasive technique.


Make other people say
'Yes'! Yes to your requests. Yes to your ideas. Yes to your products. Yes to
your proposals.


A Practical Guide to
Persuasion
 uses psychology,
expert advice and practical techniques to teach you how to influence the people
around you in an ethical way. 

Learn how to increase your presence, by knowing when to talk and when to
listen; develop a strategy of success, by preparing, planning and crafting
opportunities and make change happen by understanding what drives your
audience.

ISBN: 9781785784712

Dimensions: 168mm x 118mm x 13mm

Weight: 130g

224 pages